Welcome Guest | Register / Login

Operator strategies for pricing mobile services for small and medium-sized enterprises

"SMEs will spend more than USD70 billion on mobile services in 2021, but half of them are subscribing to consumer plans instead of business plans, which means that operators’ business divisions are missing out on this revenue."

Mobile operators are finding it difficult to get small and medium-sized enterprises (SMEs) to subscribe to business plans because comparable consumer plans are competitively priced. SMEs are most interested in mobile network coverage and quality, but business and consumer plans are on the same network, so operators need to find other ways to differentiate their business plans.

This report provides:

  • an analysis of the business and consumer mobile offerings from 14 different mobile operators in 9 countries
  • analyses of various mobile strategies and offerings that operators’ business groups have developed
  • recommendations for strategies that mobile operators’ business units can deploy to incentivise businesses to subscribe to business mobile plans as opposed to consumer plans.

Operators examined include:

  • AT&T (USA)
  • Bouygues Telecom (France)
  • Deutsche Telekom (Germany)
  • Elisa (Finland)
  • MásMóvil (Spain)
  • O2 (Telefónica) (UK)
  • Orange (France)
  • Spark (New Zealand)
  • T-Mobile (USA)
  • Telenor (Norway)
  • Telia (Finland)
  • Telia (Sweden)
  • Verizon (USA)
  • Vodafone (UK)
Single User License: This License type allows the report to be Printed.
Why http://www.marketreportsonline.com/
Operator strategies for pricing mobile services for small and medium-sized enterprises
Published By :Analysys Mason
How to Purchase
Purchase reports from our site in few easy clicks. Please follow the description given below to complete your purchase process.
Step 1:
Select the report title of your interest, and Click on Buy Now button next to the Price option.
Step 2:
You will arrive at the Purchase page, where you will be requested to Signup (New User) or Login (Registered User). Please note that in-keeping with the security check on the website, you must submit your full details to avoid any inconvenience arising from incorrectly entered data or counterfeit information.
Step 3:
After SignUp/Login, you will arrive at our Payment Page on Paypal. You will see your Order Summary as well as an option to Choose a way to pay. Select a Payment option from Pay with a Paypal account OR Pay with a Debit or Credit Card. MarketReportOnline accepts Visa, MasterCard, American Express and Discover through Paypal. Fill up the required details in the option of your choice.
Step 4:
Once you follow the required process in Step 3 as mentioned above, you have successfully completed the purchase process.
Step 5:
Once you have successfully completed the purchase process, you will receive a confirmation email. The report will then be emailed to you directly by the publisher, as per our agreement with the publisher. For Orders that are placed after working hours, the delivery of the reports will be made on the next business day. For orders that are placed during weekends, the delivery of the reports will be made on the next 'working' business day. Please note, if you select purchase by invoice, you will receive your report only once the payment has been received. If you have any queries about how to order, please Contact Us.
We use cookies to deliver the best possible experience on our website.
By continuing to use this site, or closing this box, you consent to our use of cookies. To learn more, visit our Privacy Policy