2020 Status Report of The U.S. Weight Loss Market
- Report Description Table of Contents
This new Marketdata report presents a wrap-up of 2019 performance for the U.S. weight loss market, and a forecast for 2020 in view of the Covid-19 pandemic. The value of the total market is projected to decline by 9% to $71 billion this year as a result of temporary closures of weight loss centers and medical programs in March-May. However, some market segments have actually prospered due to shifting dieter behaviors – frozen dinner entrees, meal replacements, weight loss apps and other virtual services, and multi-level marketing channels.
The report covers discussions of: 2019 market/revenue performance, recent competitor developments (Weight Watchers, Jenny Craig, Nutrisystem, Medifast, Noom, others), latest dieter trends, shifting of the diet season in 2020, MLM channels, weight loss & fitness apps.
Individual Status Reports and the probable Effects of the Pandemic on operations and revenues, for ALL major weight loss market segments… diet soft drinks, artificial sweeteners, health clubs, commercial weight loss chains, health clubs, OTC meal replacements and diet pills, medical programs (physicians, hospitals/clinic programs, prescription diet drugs, bariatricians, modified fasting programs, weight loss surgeries), and low-calorie dinner entrees.
Includes profiles/updated outlooks for: WW, NutriSystem, Jenny Craig, Medifast, Herbalife, Glanbia (SlimFast), Noom, Simply Good Foods (Atkins), HMR Boston, Robard, and Profile by Sanford.