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Google in RFID and M2M, Second Edition

Published : 
No. of Pages : 57
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RFID and M2M represent two large markets by themselves, both expected to grow dramatically over the next 10-20 years.  Mix this growth with the competencies and expected continued growth of Google and there is a powerful mixture for explosive growth.

This research includes an evaluation of RFID and M2M from a state of the industry perspective.  This research identifies areas in which Google is poised to make a large impact within both RFID and M2M.  This will have a profound effect on the existing ecosystem as well as create new opportunities for market development and expansion.

Target Audience

  • RFID and M2M professionals
  • Industry market segments using RFID and/or M2M
  • Google and their customers, partners, and competitors

Table of Contents

Executive Summary   5

Introduction 6

M2M Evolution   8

RFID in A Nutshell  9

RFID Overview    11

Readers    11

Passive RFID Tags  11

Saw RFID Tags     12

Semi Passive RFID Tags    12

Active RFID Tags     12

Frequencies 14

Read/Write Operations  14

Analysis of Passive Vs. Active RFID Systems   15
Advantages of Passive RFID  15
Inexpensive  15
Form Factor   16
Longevity 16
Robustness  17
Disadvantages of Passive RFID   17
Range 17
Perfect Identification Ratio 18
Advantages of Active RFID 18
Range 18
Perfect Identification Ratio 19
Disadvantages of Active RFID  19
Expensive     19
Operational Life 20
Form Factor   20

The Initial RFID Technology for Google: NFC  22

Google's Current Foray NFC 23

NFC in Android Phones   24

Google Wallet  24
What is Google Wallet? 25
Approaches to NFC payment solutions   25
Embedded Solution 25
Advantages / Disadvantages   26
SIM based Solution 26
Advantages / Disadvantages   26
Secure Digital Card based Solution   27
Advantages / Disadvantages   27
Business Models     28
E-Commerce 28
Advertising    28

Vulnerabilties and Concerns    28
Android Technology Vulnerabilities   28

Potential Attacks and Defense From An NFC Perspective  29

Future Prospects of Google Wallet 29
Increasing Customer Base 29
Google Wallet Physical Card   29
Enhancing Security 29

M2M Overview     31

M2M 101: Definition and History   31

M2M Building Blocks  32

M2M Evolution   33

The Major Components Of M2M   34
Wireless M2M Devices 35
Wireless Modem  35
Interface Board   35
Wireless Transport of M2M Data to and from the Monitoring Facility 35
The Back-end Operations and Support Infrastructure  36

M2M Solution Building Blocks: A More In-Depth View    37
The Machine the Customer Intends to Monitor and Control 38
The In-Field Hardware Device Created By the Hardware Vendor     38
Wireless Network     38
The Back-End Server    38
The Internet  38
The Customer Facility for Monitoring and Controlling the Machines   38

Google's Potential in M2M  39

The Overall Potential for M2M  39

Google's Role and the Relationship to M2M    39

Potential Future Application Areas for Google in M2M and RFID  40

Future Potential Application Areas  42
Asset and warehouse management  42
Automotive    42
Case Study: Integration of Google Services with Automotives     43
Integration of Google Maps  43
Integration of Google Prediction systems  43
Entertainment     44
Google TV     44
SWOT Analysis  44
Building monitoring and control   45
Environmental monitoring 46
Integration with Google Earth Engine for Environment Monitoring   46
Health care   46
Google in Healthcare    47
Why Healthcare?     47
Competitors   47
Microsoft HealthVault   47
Discontinuing Google Health  47
Military battlefield awareness  48
Security and surveillance  48

Future Research  49
Secure systems  49
Embedded Operating Systems49
Groups Management    50
Lightweight Signal Processing     50
High-Data-Rate Sensors    51

The Future Of Rfid and M2M    51

2012 and Beyond     51
Growth Factors of M2M from 2011 and Beyond 52
Telecommunication 52
M2M Wireless and Consumer Products  53
Asset Tracking and other M2M RFID Applications  54

Google in RFID and M2M, Second Edition

Published By: Mind Commerce
 

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