TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: pasta and noodles 2
Summary category level: canned pasta & noodles 3
Summary category level: chilled fresh pasta 4
Summary category level: dried pasta/noodles 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (Rupiah), 2003−08 19
Value analysis (Rupiah), 2008−13 20
Value analysis (US dollars), 2003−08 22
Value analysis (US dollars), 2008−13 22
Volume analysis, 2003−08 23
Volume analysis, 2008−13 24
Company and brand share analysis 26
Distribution analysis 29
Expenditure and consumption per capita 31
Chapter 4 Leading Company Profile 34
PT Indofood Sukses Makmur Tbk 34
Chapter 5 Category Analysis: Canned Pasta & Noodles 36
Value analysis (Rupiah), 2003−08 36
Value analysis (Rupiah), 2008−13 37
Value analysis (US dollars), 2003−08 38
Value analysis (US dollars), 2008−13 38
Volume analysis, 2003−08 39
Volume analysis, 2008−13 40
Company and brand share analysis 41
Distribution analysis 43
Expenditure and consumption per capita 45
Chapter 6 Category Analysis: Chilled Fresh Pasta 48
Value analysis (Rupiah), 2003−08 48
Value analysis (Rupiah), 2008−13 49
Value analysis (US dollars), 2003−08 50
Value analysis (US dollars), 2008−13 50
Volume analysis, 2003−08 51
Volume analysis, 2008−13 52
Company and brand share analysis 53
Distribution analysis 55
Expenditure and consumption per capita 57
Chapter 7 Category Analysis: Dried Pasta/Noodles 60
Value analysis (Rupiah), 2003−08 60
Value analysis (Rupiah), 2008−13 61
Value analysis (US dollars), 2003−08 63
Value analysis (US dollars), 2008−13 63
Volume analysis, 2003−08 65
Volume analysis, 2008−13 66
Company and brand share analysis 68
Distribution analysis 71
Expenditure and consumption per capita 73
Chapter 8 Country Comparison 76
Value 76
Volume 80
Market share 84
Chapter 9 PESTLE Analysis 85
Summary 85
Political analysis 87
Economic analysis 90
Social analysis 93
Technological analysis 96
Legal analysis 99
Environmental analysis 102
Chapter 10 New Product Development 105
Product launches over time 105
Recent product launches 106
Chapter 11 Macroeconomic Profile 107
Macroeconomic indicators 107
Chapter 12 Research Methodology 112
Methodology overview 112
Secondary research 113
Market modeling 114
Creating an initial data model 114
Revising the initial data model 114
Creating a final estimate 115
Creating demographic value splits 115
Primary research 115
Data finalization 116
Ongoing research 116
Chapter 13 APPENDIX 117
Future readings 117
How to contact experts in your industry 117
Disclaimer 117
LIST OF FIGURES
Figure 1: Pasta and noodles, Indonesia, value (IDRm), 2003−13 21
Figure 2: Pasta and noodles, Indonesia, volume (kg, million), 2003−13 25
Figure 3: Pasta and noodles, Indonesia, company share by value (%), 2007−08 27
Figure 4: Pasta and noodles, Indonesia, distribution channels by value (%), 2007−08 30
Figure 5: Canned pasta & noodles, Indonesia, value (IDRm), 2003−13 37
Figure 6: Canned pasta & noodles, Indonesia, volume (kg, million), 2003−13 40
Figure 7: Canned pasta & noodles, Indonesia, distribution channels by value (%), 2007−08 44
Figure 8: Chilled fresh pasta, Indonesia, value (IDRm), 2003−13 49
Figure 9: Chilled fresh pasta, Indonesia, volume (kg, million), 2003−13 52
Figure 10: Chilled fresh pasta, Indonesia, distribution channels by value (%), 2007−08 56
Figure 11: Dried pasta/noodles, Indonesia, value (IDRm), 2003−13 62
Figure 12: Dried pasta/noodles, Indonesia, category growth comparison, by value, 2003−13 64
Figure 13: Dried pasta/noodles, Indonesia, volume (kg, million), 2003−13 67
Figure 14: Dried pasta/noodles, Indonesia, category growth comparison, by volume, 2003−13 67
Figure 15: Dried pasta/noodles, Indonesia, company share by value (%), 2007−08 69
Figure 16: Dried pasta/noodles, Indonesia, distribution channels by value (%), 2007−08 72
Figure 17: Global pasta and noodles market split (value terms, 2008), top five countries 77
Figure 18: Global pasta and noodles market value, 2003–08, top five countries 79
Figure 19: Global pasta and noodles market split (volume terms, 2008), top five countries 81
Figure 20: Global pasta and noodles market volume, 2003–08, top five countries 83
Figure 21: Annual data review process 113
LIST OF TABLES
Table 1: Pasta and noodles category definitions 8
Table 2: Pasta and noodles distribution channels 9
Table 3: Pasta and noodles, Indonesia, value by category (IDRm), 2003−08 19
Table 4: Pasta and noodles, Indonesia, value forecast by category (IDRm), 2008−13 20
Table 5: Pasta and noodles, Indonesia, value by category ($m), 2003−08 22
Table 6: Pasta and noodles, Indonesia, value forecast by category ($m), 2008−13 22
Table 7: Pasta and noodles, Indonesia, volume by category (kg, million), 2003−08 23
Table 8: Pasta and noodles, Indonesia, volume forecast by category (kg, million), 2008−13 24
Table 9: Pasta and noodles, Indonesia, brand share by value (%), 2007−08 26
Table 10: Pasta and noodles, Indonesia, value by brand (IDRm), 2007−08 26
Table 11: Pasta and noodles, Indonesia, company share by value (%), 2007−08 28
Table 12: Pasta and noodles, Indonesia, value by company (IDRm), 2007−08 28
Table 13: Pasta and noodles, Indonesia, distribution channels by value (%), 2007−08 29
Table 14: Pasta and noodles, Indonesia, value by distribution channel (IDRm), 2007−08 29
Table 15: Pasta and noodles, Indonesia, expenditure per capita (IDR), 2003−08 31
Table 16: Pasta and noodles, Indonesia, forecast expenditure per capita (IDR), 2008−13 31
Table 17: Pasta and noodles, Indonesia, expenditure per capita ($), 2003−08 32
Table 18: Pasta and noodles, Indonesia, forecast expenditure per capita ($), 2008−13 32
Table 19: Pasta and noodles, Indonesia, consumption per capita (kg), 2003−08 33
Table 20: Pasta and noodles, Indonesia, forecast consumption per capita (kg), 2008−13 33
Table 21: PT Indofood Sukses Makmur Tbk key facts 34
Table 22: Canned pasta & noodles, Indonesia, value (IDRm), 2003−08 36
Table 23: Canned pasta & noodles, Indonesia, value forecast (IDRm), 2008−13 37
Table 24: Canned pasta & noodles, Indonesia, value ($m), 2003−08 38
Table 25: Canned pasta & noodles, Indonesia, value forecast ($m), 2008−13 38
Table 26: Canned pasta & noodles, Indonesia, volume (kg, million), 2003−08 39
Table 27: Canned pasta & noodles, Indonesia, volume forecast (kg, million), 2008−13 40
Table 28: Canned pasta & noodles, Indonesia, brand share by value (%), 2007−08 41
Table 29: Canned pasta & noodles, Indonesia, value by brand (IDRm), 2007−08 41
Table 30: Canned pasta & noodles, Indonesia, company share by value (%), 2007−08 42
Table 31: Canned pasta & noodles, Indonesia, value by company (IDRm), 2007−08 42
Table 32: Canned pasta & noodles, Indonesia, distribution channels by value (%), 2007−08 43
Table 33: Canned pasta & noodles, Indonesia, value by distribution channel (IDRm), 2007−08 43
Table 34: Canned pasta & noodles, Indonesia, expenditure per capita (IDR), 2003−08 45
Table 35: Canned pasta & noodles, Indonesia, forecast expenditure per capita (IDR), 2008−13 45
Table 36: Canned pasta & noodles, Indonesia, expenditure per capita ($), 2003−08 46
Table 37: Canned pasta & noodles, Indonesia, forecast expenditure per capita ($), 2008−13 46
Table 38: Canned pasta & noodles, Indonesia, consumption per capita (kg), 2003−08 47
Table 39: Canned pasta & noodles, Indonesia, forecast consumption per capita (kg), 2008−13 47
Table 40: Chilled fresh pasta, Indonesia, value (IDRm), 2003−08 48
Table 41: Chilled fresh pasta, Indonesia, value forecast (IDRm), 2008−13 49
Table 42: Chilled fresh pasta, Indonesia, value ($m), 2003−08 50
Table 43: Chilled fresh pasta, Indonesia, value forecast ($m), 2008−13 50
Table 44: Chilled fresh pasta, Indonesia, volume (kg, million), 2003−08 51
Table 45: Chilled fresh pasta, Indonesia, volume forecast (kg, million), 2008−13 52
Table 46: Chilled fresh pasta, Indonesia, brand share by value (%), 2007−08 53
Table 47: Chilled fresh pasta, Indonesia, value by brand (IDRm), 2007−08 53
Table 48: Chilled fresh pasta, Indonesia, company share by value (%), 2007−08 54
Table 49: Chilled fresh pasta, Indonesia, value by company (IDRm), 2007−08 54
Table 50: Chilled fresh pasta, Indonesia, distribution channels by value (%), 2007−08 55
Table 51: Chilled fresh pasta, Indonesia, value by distribution channel (IDRm), 2007−08 55
Table 52: Chilled fresh pasta, Indonesia, expenditure per capita (IDR), 2003−08 57
Table 53: Chilled fresh pasta, Indonesia, forecast expenditure per capita (IDR), 2008−13 57
Table 54: Chilled fresh pasta, Indonesia, expenditure per capita ($), 2003−08 58
Table 55: Chilled fresh pasta, Indonesia, forecast expenditure per capita ($), 2008−13 58
Table 56: Chilled fresh pasta, Indonesia, consumption per capita (kg), 2003−08 59
Table 57: Chilled fresh pasta, Indonesia, forecast consumption per capita (kg), 2008−13 59
Table 58: Dried pasta/noodles, Indonesia, value by segment (IDRm), 2003−08 60
Table 59: Dried pasta/noodles, Indonesia, value forecast by segment (IDRm), 2008−13 61
Table 60: Dried pasta/noodles, Indonesia, value by segment ($m), 2003−08 63
Table 61: Dried pasta/noodles, Indonesia, value forecast by segment ($m), 2008−13 63
Table 62: Dried pasta/noodles, Indonesia, volume by segment (kg, million), 2003−08 65
Table 63: Dried pasta/noodles, Indonesia, volume forecast by segment (kg, million), 2008−13 66
Table 64: Dried pasta/noodles, Indonesia, brand share by value (%), 2007−08 68
Table 65: Dried pasta/noodles, Indonesia, value by brand (IDRm), 2007−08 68
Table 66: Dried pasta/noodles, Indonesia, company share by value (%), 2007−08 70
Table 67: Dried pasta/noodles, Indonesia, value by company (IDRm), 2007−08 70
Table 68: Dried pasta/noodles, Indonesia, distribution channels by value (%), 2007−08 71
Table 69: Dried pasta/noodles, Indonesia, value by distribution channel (IDRm), 2007−08 71
Table 70: Dried pasta/noodles, Indonesia, expenditure per capita (IDR), 2003−08 73
Table 71: Dried pasta/noodles, Indonesia, forecast expenditure per capita (IDR), 2008−13 73
Table 72: Dried pasta/noodles, Indonesia, expenditure per capita ($), 2003−08 74
Table 73: Dried pasta/noodles, Indonesia, forecast expenditure per capita ($), 2008−13 74
Table 74: Dried pasta/noodles, Indonesia, consumption per capita (kg), 2003−08 75
Table 75: Dried pasta/noodles, Indonesia, forecast consumption per capita (kg), 2008−13 75
Table 76: Global pasta and noodles market value, 2008 76
Table 77: Global pasta and noodles market split (value terms ($m), 2008), top five countries 79
Table 78: Global pasta and noodles market volume, 2008 80
Table 79: Global pasta and noodles market split (volume terms, 2008), top five countries 83
Table 80: Leading players, top five countries 84
Table 81: Analysis of Indonesia’s political landscape 87
Table 82: Analysis of Indonesia’s economy 90
Table 83: Analysis of Indonesia’s social system 93
Table 84: Analysis of Indonesia’s technology landscape 96
Table 85: Analysis of Indonesia’s legal landscape 99
Table 86: Analysis of Indonesia’s environmental landscape 102
Table 87: Indonesia pasta and noodles new product launches reports, by company, 2008 105
Table 88: Indonesia pasta and noodles new product launches SKUs, by company, 2008 105
Table 89: Indonesia pasta and noodles new product launches (reports), by flavor and fragrances, 2008 105
Table 90: Indonesia pasta and noodles new product launches (reports), by ingredients, 2008 106
Table 91: Indonesia pasta and noodles new product launches (reports), by package tags or claims, 2008 106
Table 92: Indonesia pasta and noodles new product launches, 2008 106
Table 93: Indonesia population, by age group, 2003−08 (millions) 107
Table 94: Indonesia population forecast, by age group, 2008−13 (millions) 108
Table 95: Indonesia population, by gender, 2003−08 (millions) 108
Table 96: Indonesia population forecast, by gender, 2008−13 (millions) 109
Table 97: Indonesia nominal GDP, 2003−08 (IDRbn, nominal prices) 109
Table 98: Indonesia nominal GDP forecast, 2008−13 (IDRbn, nominal prices) 109
Table 99: Indonesia real GDP, 2003−08 (IDRbn, 2000 prices) 110
Table 100: Indonesia real GDP forecast, 2008−13 (IDRbn, 2000 prices) 110
Table 101: Indonesia real GDP, 2003−08 ($bn, 2000 prices) 110
Table 102: Indonesia real GDP forecast, 2008−13 ($bn, 2000 prices) 111
Table 103: Indonesia consumer price index, 2003−08 (2000=100) 111
Table 104: Indonesia consumer price index, 2008−13 (2000=100) 111