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Away-From-Home Tissue and Hygiene in Romania

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No. of Pages : 24
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The significant decline of sales of AFH products was determined mainly by the negative effects of the financial crisis on the Romanian society in terms of hygiene. The austerity measures taken in 2010 in order to reduce the public deficit lead to the loss of the purchasing power for the majority of the population. As a consequence, consumption declined as well as the frequency of visits to consumer foodservice, which accounted for high sales of AFH products. The growing unemployment of public...


Euromonitor International''s Away-From-Home Tissue and Hygiene in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.


Product coverage: Away-From-Home Hygiene, Away-From-Home Tissue.


Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Away-From-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Euromonitor International has over 40 years'' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

AWAY-FROM-HOME TISSUE AND HYGIENE IN ROMANIA
Euromonitor International
August 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Away-From-Home Sales of Tissue and Hygiene by Category: Value 2006-2011
Table 2 Away-From-Home Sales of Tissue and Hygiene by Category: % Value Growth 2006-2011
Table 3 Away-From-Home Sales of Tissue and Hygiene by Distribution Format: % Analysis 2006-2011
Table 4 Away-From-Home Sales of Tissue and Hygiene by Category and Distribution Format: % Analysis 2011
Table 5 Forecast Away-From-Home Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 6 Forecast Away-From-Home Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Executive Summary
Current Value Advanced in 2011 by A Moderate Rate
Austerity Measures Led To the Loss of Purchasing Power
Procter & Gamble Led Sales in 2011
Large Retailers Continued To Attract Consumers
the Slow Economic Recovery Will Impact Incomes and Forecast Growth
Key Trends and Developments
Reduced Available Incomes Affect Sales
Consumers'' Interest Revitalises the Expansion of Large Retailers
Sales Are Under the Impact of Ageing Population
Sales in Rural Areas Remain Under Potential
Market Indicators
Table 7 Birth Rates 2006-2011
Table 8 Infant Population 2006-2011
Table 9 Female Population by Age 2006-2011
Table 10 Total Population by Age 2006-2011
Table 11 Households 2006-2011
Table 12 Forecast Infant Population 2011-2016
Table 13 Forecast Female Population by Age 2011-2016
Table 14 Forecast Total Population by Age 2011-2016
Table 15 Forecast Households 2011-2016
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2006-2011
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2006-2011
Table 18 Tissue and Hygiene Retail Company Shares 2007-2011
Table 19 Tissue and Hygiene Retail Brand Shares 2008-2011
Table 20 Penetration of Private Label by Category 2006-2011
Table 21 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis 2006-2011
Table 22 Retail Sales of Tissue and Hygiene by Category and Distribution Format: % Analysis 2011
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Sources
Summary 1 Research Sources












Away-From-Home Tissue and Hygiene in Romania

Published By: Euromonitor International
 

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