1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016.
1.3 Summary Methodology
2 Canada Tequila & Mezcal Market Analysis
2.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
2.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
2.2 Tequila & Mezcal Consumption by Channels
2.2.1 Tequila & Mezcal Consumption by Channel, 2006–16
2.2.2 Tequila & Mezcal Off-premise Consumption, 2006–16
2.2.3 Tequila & Mezcal On-premise Consumption, 2006–16
2.3 Tequila & Mezcal Consumption by Price Segment, 2006–16
2.4 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
3 France Tequila & Mezcal Market Analysis
3.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
3.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
3.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
3.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
3.3 Tequila & Mezcal Consumption by Channels
3.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
3.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
3.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
3.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
3.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
4 Germany Tequila & Mezcal Market Analysis
4.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
4.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
4.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
4.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
4.3 Tequila & Mezcal Consumption by Channels
4.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
4.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
4.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
4.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
4.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
5 Italy Tequila & Mezcal Market Analysis
5.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
5.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
5.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
5.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
5.3 Tequila & Mezcal Consumption by Channels
5.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
5.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
5.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
5.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
5.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
6 Japan Tequila & Mezcal Market Analysis
6.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
6.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
6.2 Tequila & Mezcal Consumption by Channels
6.2.1 Tequila & Mezcal Consumption by Channel, 2006–16
6.2.2 Tequila & Mezcal Off-premise Consumption, 2006–16
6.2.3 Tequila & Mezcal On-premise Consumption, 2006–16
6.3 Tequila & Mezcal Consumption by Price Segment, 2006–16
6.4 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
7 Russia Tequila & Mezcal Market Analysis
7.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
7.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
7.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
7.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
7.3 Tequila & Mezcal Consumption by Channels
7.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
7.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
7.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
7.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
7.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
8 United Kingdom Tequila & Mezcal Market Analysis
8.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
8.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
8.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
8.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
8.3 Tequila & Mezcal Consumption by Channels
8.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
8.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
8.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
8.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
8.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
9 United States Tequila & Mezcal Market Analysis
9.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
9.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
9.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
9.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
9.3 Tequila & Mezcal Consumption by Channels
9.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
9.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
9.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
9.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
9.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
10 Appendix
10.1 Methodology
10.2 About Canadean
10.3 Disclaimer
Table 1: Canada Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 2: Canada Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 3: Canada Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 4: Canada Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 5: Canada Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 6: Canada Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 7: Canada Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 8: Canada Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 9: Canada Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 10: France Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 11: France Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–11
Table 12: France Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2011–16
Table 13: France Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 14: France Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 15: France Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 16: France Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 17: France Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 18: France Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 19: France Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 20: France Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 21: France Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 22: France Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 23: France Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 24: Germany Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 25: Germany Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–11
Table 26: Germany Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2011–16
Table 27: Germany Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 28: Germany Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 29: Germany Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 30: Germany Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 31: Germany Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 32: Germany Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 33: Germany Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 34: Germany Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 35: Germany Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 36: Germany Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 37: Germany Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 38: Italy Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 39: Italy Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–11
Table 40: Italy Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2011–16
Table 41: Italy Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 42: Italy Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 43: Italy Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 44: Italy Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 45: Italy Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 46: Italy Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 47: Italy Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 48: Italy Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 49: Italy Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 50: Italy Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 51: Italy Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 52: Japan Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 53: Japan Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 54: Japan Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 55: Japan Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 56: Japan Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 57: Japan Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 58: Japan Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 59: Japan Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 60: Japan Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 61: Russia Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 62: Russia Tequila & Mezcal Market Value (RUB m) and Growth (Y-o-Y), 2006–11
Table 63: Russia Tequila & Mezcal Market Value (RUB m) and Growth (Y-o-Y), 2011–16
Table 64: Russia Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 65: Russia Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 66: Russia Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 67: Russia Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 68: Russia Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 69: Russia Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 70: Russia Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 71: Russia Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 72: Russia Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 73: Russia Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 74: Russia Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 75: UK Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 76: UK Tequila & Mezcal Market Value (GBP m) and Growth (Y-o-Y), 2006–11
Table 77: UK Tequila & Mezcal Market Value (GBP m) and Growth (Y-o-Y), 2011–16
Table 78: UK Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 79: UK Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 80: UK Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 81: UK Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 82: UK Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 83: UK Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 84: UK Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 85: UK Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 86: UK Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 87: UK Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 88: UK Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 89: US Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 90: US Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 91: US Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 92: US Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 93: US Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 94: US Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 95: US Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 96: US Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 97: US Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 98: US Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 99: US Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 100: US Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Figure 1: Canada Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 2: Canada Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 3: Canada Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 4: Canada Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 5: Canada Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 6: Canada Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 7: France Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 8: France Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–16
Figure 9: France Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Figure 10: France Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 11: France Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 12: France Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 13: France Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 14: France Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 15: Germany Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 16: Germany Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–16
Figure 17: Germany Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Figure 18: Germany Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 19: Germany Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 20: Germany Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 21: Germany Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 22: Germany Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 23: Italy Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 24: Italy Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–16
Figure 25: Italy Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Figure 26: Italy Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 27: Italy Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 28: Italy Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 29: Italy Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 30: Italy Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 31: Japan Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 32: Japan Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 33: Japan Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 34: Japan Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 35: Japan Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 36: Japan Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 37: Russia Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 38: Russia Tequila & Mezcal Market Value (RUB m) and Growth (Y-o-Y), 2006–16
Figure 39: Russia Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Figure 40: Russia Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 41: Russia Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 42: Russia Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 43: Russia Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 44: Russia Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 45: UK Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 46: UK Tequila & Mezcal Market Value (GBP m) and Growth (Y-o-Y), 2006–16
Figure 47: UK Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Figure 48: UK Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 49: UK Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 50: UK Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 51: UK Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 52: UK Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 53: US Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 54: US Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–16
Figure 55: US Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Figure 56: US Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 57: US Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 58: US Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 59: US Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 60: US Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16