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Tea in Russia

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No. of Pages : 41
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Tea has long been a traditional beverage in Russia and the category is close to saturation with tea being consumed by more than 90% of Russian citizens. Although retail volume sales reached 180,000 tonnes in 2011, tea experienced a slight slowdown in retail volume growth on 2010. The main reason for this slowdown is the already high level of popularity of tea among Russian consumers as a result of which there is very little room for growth in the consumer base for tea. Another reason for the...


Euromonitor International's Tea in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.


Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.


Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

TEA IN RUSSIA
Euromonitor International
May 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Tea by Category: Volume 2006-2011
Table 2 Retail Sales of Tea by Category: Value 2006-2011
Table 3 Retail Sales of Tea by Category: % Volume Growth 2006-2011
Table 4 Retail Sales of Tea by Category: % Value Growth 2006-2011
Table 5 Tea: Standard Vs Pods 2006-2011
Table 6 Tea Company Shares by Retail Value 2007-2011
Table 7 Tea Brand Shares by Retail Value 2008-2011
Table 8 Forecast Retail Sales of Tea by Category: Volume 2011-2016
Table 9 Forecast Retail Sales of Tea by Category: Value 2011-2016
Table 10 Forecast Retail Sales of Tea by Category: % Volume Growth 2011-2016
Table 11 Forecast Retail Sales of Tea by Category: % Value Growth 2011-2016
Table 12 Tea: Forecast Standard Vs Pods 2011-2016
Ahmad Tea Fabrika Ooo in Hot Drinks (russia)
Strategic Direction
Key Facts
Summary 1 Ahmad Tea Fabrika OOO: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Ahmad Tea Fabrika OOO: Competitive Position 2011
Grand Cd Ooo in Hot Drinks (russia)
Strategic Direction
Key Facts
Summary 3 Grand CD OOO: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Grand CD OOO: Competitive Position 2011
Mai Kompanya Oao in Hot Drinks (russia)
Strategic Direction
Key Facts
Summary 5 Mai Kompanya OAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 Mai Kompanya OAO: Competitive Position 2011
Orimi Trade Ooo in Hot Drinks (russia)
Strategic Direction
Key Facts
Summary 7 Orimi Trade OOO: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Orimi Trade OOO: Competitive Position 2011
Sapsan Gck in Hot Drinks (russia)
Strategic Direction
Key Facts
Summary 9 Sapsan GCK: Key Facts
Company Background
Production
Competitive Positioning
Summary 10 Sapsan GCK: Competitive Position 2011
Executive Summary
Tea Is Close To Achieving Its Growth Potential
Increased Prices Due To Bad Weather Conditions
Competition Moves on To Grounds of Product Quality in Tea
Chained Coffee Shops Continues To Grow
Growing Popularity of Vending
Leading Companies in Coffee Open New Factories in 2011
Key Trends and Developments
the Russian Economy Experiences Stable Growth in 2011 Despite Uncertainty
Bad Weather Conditions Trigger Increase in Unit Prices
Competition in Tea Moves Towards Product Quality
Growing Interest in Vending With Coffee Being Most Popular Product
On-trade Channel Continues To Grow Through Specialist Chained Coffee Shops
Consumers Choose Fresh Ground Coffee Over Instant Coffee
City Key Trends and Developments
Moscow
St Petersburg
Market Data
Table 13 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2006-2011
Table 14 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2006-2011
Table 15 Retail Sales of Hot Drinks by Category: Volume 2006-2011
Table 16 Retail Sales of Hot Drinks by Category: Value 2006-2011
Table 17 Retail Sales of Hot Drinks by Category: % Volume Growth 2006-2011
Table 18 Retail Sales of Hot Drinks by Category: % Value Growth 2006-2011
Table 19 Foodservice Sales of Hot Drinks by Category: Volume 2006-2011
Table 20 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2006-2011
Table 21 Total Sales of Hot Drinks by Category: Total Volume 2006-2011
Table 22 Total Sales of Hot Drinks by Category: % Total Volume Growth 2006-2011
Table 23 Retail Sales of Hot Drinks by City: Volume 2006-2011
Table 24 Retail Sales of Hot Drinks by City: Value 2006-2011
Table 25 Retail Sales of Hot Drinks by City: % Volume Growth 2006-2011
Table 26 Retail Sales of Hot Drinks by City: % Value Growth 2006-2011
Table 27 Foodservice Sales of Hot Drinks by City: Volume 2006-2011
Table 28 Foodservice Sales of Hot Drinks by City: % Volume Growth 2006-2011
Table 29 Total Sales of Hot Drinks by City: Total Volume 2006-2011
Table 30 Total Sales of Hot Drinks by City: % Total Volume Growth 2006-2011
Table 31 Hot Drinks Company Shares by Retail Value 2007-2011
Table 32 Hot Drinks Brand Shares by Retail Value 2008-2011
Table 33 Sales of Hot Drinks by Distribution Format: % Analysis 2006-2011
Table 34 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2011
Table 35 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2011-2016
Table 36 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2011-2016
Table 37 Forecast Retail Sales of Hot Drinks by Category: Volume 2011-2016
Table 38 Forecast Retail Sales of Hot Drinks by Category: Value 2011-2016
Table 39 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2011-2016
Table 40 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2011-2016
Table 41 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2011-2016
Table 42 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2011-2016
Table 43 Forecast Total Sales of Hot Drinks by Category: Total Volume 2011-2016
Table 44 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2011-2016
Table 45 Forecast Retail Sales of Hot Drinks by City: Volume 2011-2016
Table 46 Forecast Retail Sales of Hot Drinks by City: Value 2011-2016
Table 47 Forecast Retail Sales of Hot Drinks by City: % Volume Growth 2011-2016
Table 48 Forecast Retail Sales of Hot Drinks by City: % Value Growth 2011-2016
Table 49 Forecast Foodservice Sales of Hot Drinks by City: Volume 2011-2016
Table 50 Forecast Foodservice Sales of Hot Drinks by City: % Volume Growth 2011-2016
Table 51 Forecast Total Sales of Hot Drinks by City: Total Volume 2011-2016
Table 52 Forecast Total Sales of Hot Drinks by City: % Total Volume Growth 2011-2016
Appendix
Production/import/export Data
Table 53 Imports of Hot Drinks by Sector 2007-2011
Sources
Summary 11 Research Sources












Tea in Russia

Published By: Euromonitor International
 

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