Traditional Toys and Games in Singapore

Published : July 2011
No. of Pages : 21

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Retail sales of traditional toys and games picked up significantly in 2010 due to a strong economic recovery in Singapore. The corresponding rise in employment and disposable income witnessed uplift in consumer sentiment and discretionary spending, particularly on entertainment-related expenses, with traditional toys and games being one of the main beneficiaries.

Euromonitor International's Traditional Toys and Games in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Action Figures and Accessories, Arts and Crafts, Baby (0-18 months), Construction Toys, Dolls and Accessories, Dressing-Up and Role Play, Games and Puzzles, Infant (19-36 Months), Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports Toys, Plush Toys, Pre-School (3-4 Year Old), Radio/Remote Control Toys, Ride-On Vehicles, Scientific/Educational Toys.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Traditional Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Traditional Toys and Games in Singapore
Euromonitor International
July 2011
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Traditional Toys and Games by Category: Value 2005-2010
Table 2 Sales of Traditional Toys and Games by Category: % Value Growth 2005-2010
Table 3 Traditional Toys and Games Company Shares by Value 2008-2010
Table 4 Traditional Toys and Games Brand Shares by Value 2008-2010
Table 5 Sales of Traditional Toys and Games by Distribution Format: % Analysis 2005-2010
Table 6 Forecast Sales of Traditional Toys and Games by Category: Value 2010-2015
Table 7 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2010-2015
Executive Summary
Strong Economic Recovery for Singapore Drives Sales of Toys and Games
Licensed Toys Pull Young and Adult Consumers Into Toy Stores
Twin Titans Continue To Dominate As They Secure the Most Attractive Licenses
Internet Retailing Starts To Gain Significant Traction
Video Games Expected To Be the Main Growth Driver Over the Forecast Period
Key Trends and Developments
Strong Economic Recovery Sparks A Rise in Consumer Confidence and Spending
Licensed Toys Extending Their Reach and Depth
Adult Consumers Increasingly Purchase Toys for Personal Play
Motion Sensing Technology Revolutionises How Video Games Are Played
Video Game Piracy Slowly Becoming Less of A Problem As Industry Changes
Market Data
Table 8 Sales of Toys and Games by Category: Value 2005-2010
Table 9 Sales of Toys and Games by Category: % Value Growth 2005-2010
Table 10 Toys and Games Company Shares by Value 2008-2010
Table 11 Toys and Games Brand Shares by Value 2008-2010
Table 12 Sales of Toys and Games by Distribution Format: % Analysis 2005-2010
Table 13 Forecast Sales of Toys and Games by Category: Value 2010-2015
Table 14 Forecast Sales of Toys and Games by Category: % Value Growth 2010-2015
Sources
Summary 1 Research Sources

Traditional Toys and Games in Singapore

Published By: Euromonitor International

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