Table Of Contents
Surface Care in Argentina
Euromonitor International
July 2011
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2005-2010
Table 2 Sales of Surface Care by Category: % Value Growth 2005-2010
Table 3 Sales of Household Care Wipes and Floor Cleaning Systems by Category: Value 2005-2010
Table 4 Sales of Household Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2005-2010
Table 5 Surface Care Company Shares 2006-2010
Table 6 Surface Care Brand Shares 2007-2010
Table 7 Household Care Wipes and Floor Cleaning Systems Company Shares 2006-2010
Table 8 Household Care Wipes and Floor Cleaning Systems Brand Shares 2007-2010
Table 9 Forecast Sales of Surface Care by Category: Value 2010-2015
Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2010-2015
Executive Summary
Crisis May Be Over But Inflation Remains
Attention Given To Scent
Easy Application
Supermarkets and Hypermarkets Continue To Profit From Promotions
Educational Campaigns Serve To Promote
Key Trends and Developments
Inflation Remains After Economic Crisis
Campaigns Educate and Promote Products
Convenience of Cleaning
Fragrance Remains Important
Promotions Continue To Increase Sales
Market Indicators
Table 11 Households 2005-2010
Market Data
Table 12 Sales of Home Care by Category: Value 2005-2010
Table 13 Sales of Home Care by Category: % Value Growth 2005-2010
Table 14 Home Care Company Shares 2006-2010
Table 15 Home Care Brand Shares 2007-2010
Table 16 Penetration of Private Label by Category 2005-2010
Table 17 Sales of Home Care by Distribution Format: % Analysis 2005-2010
Table 18 Sales of Home Care by Category and Distribution Format: % Analysis 2010
Table 19 Forecast Sales of Home Care by Category: Value 2010-2015
Table 20 Forecast Sales of Home Care by Category: % Value Growth 2010-2015
Definitions
Sources
Summary 1 Research Sources